Social Strategy + Direction
Strategy
Branding
Content Creation
Graphic Design
Video Editing
Photo Art Direction
Podcast Social Plan
My experience with social content is far reaching - whether it be producing original social-first photography for seasonal campaigns (including still life, lifestyle, and behind the scenes content) or concepting original social franchises to engage the audience. Below are two examples pulled from my experience.
NAUTICA SOCIAL DIRECTION
Each seasonal campaign for Nautica and Nautica Kids required extensive photography and video content for social channels to advertise new products and support the campaign narrative. These assets were then shared with global partners.
DOMINO DESIGN TIME PODCAST
Domino launched a hit podcast featuring leading industry creatives.
I developed an identity for the 2nd season, which extended to Instagram and online articles to promote the podcast and spread awareness.
PODCAST LOGO
INSTAGRAM EXTENSION
INSTAGRAM ENGAGEMENT
ARTICLE GRAPHIC
